Simple fixes to help your local business get found, get clicks, and get customers.

📍 If You're Not Showing Up on Google in St. Augustine, This Might Be Why...

Local SEO isn’t just for big brands—it’s one of the most powerful tools small businesses in St. Augustine, Florida can use to consistently attract high-intent local customers.

But here’s the thing…

Many small business owners in St. Augustine are unintentionally making a few key mistakes that keep them buried in search results—while their competitors get all the clicks.

The good news? These are easy to fix, and once you do, you’ll start showing up right when people are searching for your services.

🧠 Wait… What Is Local SEO?

Local SEO is how your business shows up when people nearby search for what you offer — whether it’s on Google Maps, their phone, or their laptop.

Think of searches like:
📱 “coffee shop near me”
🔍 “best hair salon St. Augustine”
🛠 “HVAC repair 32084”

If you’re not showing up in those results — especially in the Google Maps area (also called the “local pack”) — you're missing out on customers who are actively looking for a service like yours.

✅ Why Local SEO Matters for Your Business

When done right, Local SEO helps your business:

📍 Show up for “near me” searches — the ones people do right before they call, book, or visit.

💬 Get more reviews and build trust — so customers choose you over competitors.

🚀 Bring in more traffic without paying for ads — it’s free visibility that works around the clock.

And the best part? Once your local SEO is set up correctly, it keeps working for you — even while you're busy running your business.

Let’s walk through the 5 most common local SEO mistakes (and how to fix them today).

❌ Mistake #1: Your Google Business Profile Isn’t Fully Optimized

Fix: Complete your listing with all the right info.

Your Google Business Profile (formerly Google My Business) is the first thing many people see when they search for what you do. It shows your hours, location, services, reviews — and even photos.

But most profiles are missing:

• Business categories

• Photos

• Descriptions with keywords

• Updated hours

✅ What to Do:

• Claim and verify your listing at https://business.google.com/us/business-profile/

• Add your services, hours, and full description

• Upload high-quality photos of your team, space, or products

• Use terms like “[your city] [your service]” in your description

• Post regular updates (yes, just like social media)

💡 Want us to do this for you? We’ll update your listing + 40 directories within 24 hours. Book a Discovery Call

❌ Mistake #2: You're Not Getting or Responding to Reviews

Fix: Make reviews part of your customer experience.

Reviews aren’t just about reputation — they directly impact your rankings in local search results.
If you’re not asking for reviews (or replying to them), you’re leaving SEO power on the table.

✅ What to Do:

• Send review requests via text or email after each sale or service

• Make it easy: link directly to your Google profile

• Reply to every review (even the glowing ones!)

• Thank your customers publicly — it builds trust

💬 With CoraSuite, you can automatically request and track reviews after every visit.

❌ Mistake #3: Your Website Is Slow or Not Mobile-Friendly

Fix: Speed it up and make it easy to use on phones.

Did you know most people search on their phones? If your website loads slowly, or they can’t tap your menu or call you easily — they’ll bounce.

✅ What to Do:

• Test your speed using Google PageSpeed Insights

• Add tap-to-call buttons on mobile

• Keep text clear and scannable

• Include your address, services, and location-based keywords

🖥 Want help? Our DFY Website Optimization Services can get you mobile-ready, fast.

❌ Mistake #4: You’re Not Using Local Keywords

Fix: Talk like your customers search.

If you just list “full-service salon” or “affordable contractor” — Google doesn’t know where you are or who you serve.

✅ What to Do:

• Use specific phrases like “St. Augustine family photographer”

• Add your location to title tags, headlines, and image descriptions

• Don’t overdo it — just speak naturally with clarity

❌ Mistake #5: You’re Not Tracking Anything

Fix: Connect free tools like Google Analytics & Search Console.

Without tracking, it’s hard to know what’s working and where people are falling off.

✅ What to Do:

• Install Google Analytics to track visitors and clicks

• Use Google Search Console to see what keywords people are using

• Monitor your profile’s views and actions weekly

📊 Not sure what your data is saying? Our DFY clients get monthly reporting and insights — explained in plain English.

👀 How to Know If You Need SEO Help

Here’s a simple test:

🔍 Google “[your business type] + [your city]”
🚫 If your business doesn’t show in the map pack or top 5 results
📉 If your reviews are outdated or sparse
😰 If you have no clue where to even start

...you probably need some local SEO support.

✨ You Don’t Have to Do This Alone

At CoraSuite, we help small businesses in St. Augustine and beyond get found, get leads, and grow confidently with:

• Google profile optimization

• Review automation

• Local SEO directory listings

• Website fixes

• Simple, done-for-you systems

📍 Want to finally show up when people search for what you do?
👉 Book a Free Discovery Call

📌 What to Read Next

➡️ Why Done-For-You Marketing is the Fastest Way to Scale Your Business
➡️ The #1 Mistake Businesses Make With Lead Follow-Ups (And How to Fix It)
➡️ Best CRM & Email Marketing Tools for Small Businesses (2025 Comparison)